My work sits at the intersection of user research, product strategy, accessibility, and digital experience. I’ve led research across ecommerce, retail, enterprise tools, and academic settings, with a focus on helping teams understand behavior, reduce friction, and make clearer product decisions.

What I Bring

Research that translates into decisions
I design research that helps teams move from uncertainty to direction, whether that means clarifying customer needs, evaluating a concept, improving navigation, or identifying usability issues before launch.
 

Experience across messy product spaces
My background includes ecommerce, retail, enterprise tools, digital content, academic research, and accessibility-focused work. I’m comfortable working with ambiguity, incomplete data, and complex stakeholder needs.
 

A practical mixed-methods toolkit
I use the method that fits the question, including moderated interviews, usability testing, surveys, competitive analysis, journey mapping, benchmarking, synthesis, and research storytelling.
 

A strong foundation in human behavior
My academic research background shaped how I approach study design, interviewing, analysis, and evidence. My UX work has shaped how I make that research practical, clear, and useful for product teams.